Kohinoor Chemical substance Ltd

 Kohinoor Chemical Ltd Dissertation

History

Kohinoor Chemical Co. (Bangladesh) Ltd. (KCCL) opened in 1956 and became leading in manufacturing superior quality beauty and personal care products in this subcontinent. Bringing out automatic machinery and continuous inflow of state-of-the-art recycleables from the world's best possible sources, KCCL has generated high common in manufacturing quality cosmetics, toiletries, soap, cologne and glycerin etc . It is just a Public Limited Company, outlined with both the bourses of Bangladesh, the Dhaka Stock market and the Chittagong Stock Exchange.

Upon the emancipation of self-reliance of the region the enterprise of Kohinoor along with its age-old goodwill of TIBET brand name was nationalized and included under the Bangladesh Substance: Industries Firm (BCIC). On august goal, 1993 the unit was awarded from the managing of Sector Corporation (BCIC) as it was obtained by the ORION GROUP under the Privatization Policy.

The administration of KCCL under the private sector commenced a fresh trip from loss to profit, from inability to success and coming from backward to forward view with total recasting of production system, personnel and staff supervision along with the introduction with the new technology either to switch the old ones or to revise the existing kinds. The new management took a challenge to mix up the brand positioning and bring in new range of products. Soon KCCL re-assumed the market position and glory of public endorsement of its classic consumer response. By now, ‘TIBET' the corporate company logo of KCCL features, in some sectors, risen since market head.

TIBET being a brand has often enjoyed an unchanged company loyalty by huge number of non-urban people and with enlargement and extendable of localities the market in addition has for the merchandise proportionately increased retaining precisely the same degree of company loyalty to TIBET. In sharp compare to their home bottom of middle-class response it is often successful in penetrating in to horizon of export marketplaces. As such...

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